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Snow Fall - Story Telling in Higher Ed
Snow Fall and Story Telling in Higher Ed
Snow Fall - the NY Times video story
On Dec. 20, The New York Times wowed readers and industry peers alike with the publication of an interactive feature called “Snow Fall,” which told the story of a fatal avalanche in Washington’s Cascade Mountains this past February. It was not your ordinary multimedia feature. It brought words, pictures, video and interactive graphics together in a whole new way that had many hailing the project as a harbinger of the future of journalism.
That challenge may sound familiar. Increasingly, we in higher ed are finding ourselves needing to figure out how to wrangle multiple content elements—say, a video, a story, and a photo gallery—into a cohesive presentation.
In the six days following its launch, “Snow Fall” received more than 3.5 million pageviews and 2.9 million visitors—nearly a third of whom were new visitors to nytimes.com, according to a New York Times memo.
Snow Fall - the NY Times video story
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